
How to Win the Attention Game in Higher Education | Chris Rapozo and Rob Clark | EP 218
Chris Rapozo (Associate Vice-President, Stamats) and Rob Clark (Founder, TTF Media) share proven strategies on how to win the attention game in higher education. They underscore the critical value of producing intentional, platform-native content across social media platforms like Instagram, TikTok, YouTube, and Facebook. They also highlighted a massive paradigm shift from traditional websites to social media for student discovery, and stressed the importance of authentic, user-generated content (UGC).
